Dinosaur Discovery Marketing Brief.

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On the 21st of May Dinosaur Discovery will be making its debut in the Worksop Market Square.

With this event expecting to bring thousands into Worksop throughout the day, we have created a guide to make the most out of this opportunity. These events are a prime opportunity to boost your sales and brand awareness.

What can you do to benefit your business?

1) Putting on an exclusive offer for the day surrounding the theme of the event.

Example: Butchers – Dino Burgers offer, buy 2 get 1 free.
General stores: Order in Dinosaur sweets/balloons for sale on the day.

2) Have clear signage outside. For example, a chalk board outside with some event information and some of your services advertised. If you’re wanting to go one step further why not get a couple of helium dinosaur balloons to put outside your shopfront?

There will be potentially thousands of people walking past your store throughout the day, let’s find a way to attract them into your store.

3) Advertise that you’re open for the event. We will then share this information throughout our channels.

Example: Dinosaur Photo Post with the caption “This Saturday is the Dinosaur Discovery Event in Worksop. We will be open as normal 9am until 3pm. We will have Dino Burgers on offer while stocks last?”.

4) Distributing leaflets in the street could potentially attract customers both on the day and in the future. Make sure to include your social media links and a potentially QR code to your website.

Example: Show this leaflet to the bar for 10% off food between 2-3pm.

How can we help promote you?

If you have any offers or activities send them across to info@northnottsbid.co.uk with any supporting information and branding. We can have them distributed throughout social media, website, and e-mail. We can distribute your businesses content to over 6,000 followers on social media.

Follow and tag us in all posts to be shared:
Facebook @NorthNottsBID
Instagram @NorthNottsBID
Twitter @NorthNottsBID
LinkedIn @NorthNottsBID

For further event information – https://www.facebook.com/events/368988411531730